Every business has to start from somewhere.
When people come to James Hopkins Marketing to start their new online business, they have to begin from scratch to build the groundwork and move upward.
So to do that, it can seem like it is a big task, when if you look at it like that, it could seem to be that way.
The truth is, no business is built overnight. There are no overnight successes or secret businesses that just happen to be successful in a few days.
Any business that is starting out, regardless of what it is, requires a well thought out approach.
So when you follow a proven process, similar to what we teach our clients at James Hopkins Marketing, you can eliminate some of the guesswork that comes with launching a business.
But here’s the one thing you have to overcome even when you are able to eliminate the guesswork.
You still need the confidence and belief that you can do it.
In order to do that, you have to build the confidence that enables you to continue to grow the business.
One of the best ways to build that confidence, belief, and momentum is to focus on what you have accomplished.
Now, people think they need to celebrate the big wins like closing a client at $2500 per month.
And that is without a doubt, a great win for your business.
But before you get there, there are so many wins along the way.
It might take some time to actually land that big deal or that first client.
Before you land that deal, you’ve already accomplished so much to get there!
You’re probably thinking “what the heck I thought it was all about landing the client!”
And yes, a business is built upon revenue and growing that consistently.
But to build that revenue, it requires small steps to get there. And when you can celebrate the small steps you take to get to the place where your business is doing well, then you can build unshakeable confidence that leads to the destination you want to go.
Small wins are exactly what they sound like. And it’s a big part of what we teach at James Hopkins Marketing.
They can include…
Reaching out to potential prospects.
Setting up your business.
Guiding a prospect to make the right decision for their business.
Having a good conversation with potential prospects.
Booking a strategy session with a potential prospect.
Running a successful ad campaign for a client.
And there are so many more.
Notice that none of these have anything to do with an actual monetary win. But all of these lead to the big monetary wins.
Because a deal isn’t made with a client unless the small wins are done first.
When you can celebrate the small wins, you start to build the confidence you need to have those huge monetary wins.
A business can be built slowly over time when you can recognize the things that lead to where you want to go.